Weststandupper stag wrote:What do you think should happen Chris? You obviously feel it is a major problem that is holding the club back and requires urgent attention?
Not sure if you're being sarcastic but I'll give you the benefit of the doubt. The club is riding high in League 2 with a wave of optimism surrounding it and crowds way above what the club may have anticipated or expected. The merchandising of any sporting franchise, club or team has always been a money spinner and big business, obviously in relation to its size and individual status. For there to be absolute silence from the club on the empty shop for the first 4 months of the season not to mention the disappointment generated and the lost revenue is a concern. Having worked in private industry any Sales Manager not maximising revenue would, by virtue of their remit, be held accountable. Apart from supporting the team itself wearing club shirts and colours, collecting memorabilia etc is probably the second most important issue especially to the younger fans. How many will have had hopes for a Stags related Christmas gift or birthday present only to be disappointed? There seems to be a disconnect between the club and the fans at a time when it should be capitalising on success and interest. As I said earlier the Commercial Dept is seemingly active in getting business partnerships but this area is strangely silent.