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Archived News from September 2016

CAROLYN RADFORD DEFENDS ONE CALL INSURANCE GIRLS
9th September 2016 18:49



Carolyn Radford was on BBC Radio Nottingham on 2 Sep 2016 defending the One Call Insurance girls. Listen here.

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Stags chief defends husband sponsor over ‘call girl’ slur
BY DARREN BURKE, chad.co.uk, Monday 05 September 2016

Mansfield Town chief executive Carolyn Radford has defended her husband following accusations that glamour girl models used to promote his firm were being labelled as prostitutes.

Carolyn (pictured top), whose husband John owns The Stags and club sponsor One Call Insurance, has stepped into the row after fans slammed glamour girls wearing skin-tight, low-cut tops at games to promote the company as “sexist.”

She has denied accusations from supporters that the club’s use of promotional workers - known as “One Call Girls” was effectively referring to them as “call girls,” or prostitutes, insisting that it was just a “play on words” and had nothing to do with prostitution.

Read more at: http://www.chad.co.uk/news/stags-chief-defends-husband-sponsor-over-call-girl-slur-1-8105846

The row erupted after Mansfield tweeted pictures and messages ahead of last Tuesday night’s Checkatrade Trophy game with Doncaster Rovers, saying that the girls would be handing out tokens for free beer.

However, Lisa Clarke, from the No More Page 3 campaign, said she believed the tweet’s wording was “intentional” and that it was wrong to make light of prostitution.

She said: “I refuse to think for one minute the board didn’t think about the second meaning of that name [One Call Girls].

“Prostitution, sex work, is a massive issue... it’s generally surrounded by poverty [and] by exploitation.”

The women are frequently seen at Mansfield’s ground and Rovers’ Keepmoat Stadium in tight Lycra cat suits with the sponsor’s name emblazoned across their chests.

Mrs Radford said the promotional staff also work at the company headquarters at Black Back in Doncaster.

She said the tweets should have included the word “insurance” and this is where the controversy has stemmed from.

She said: “[My husband’s] company has no connotations whatsoever to do with prostitution.

“We’re not trying to demean women, we’ve never had this issue before and the girls have been doing incredible work.

“They actually enjoy it and they say they get a little bit of confidence... they want to do it.”

She argued that a number of other sports use women in promotion work.

“Do we just sit down and watch the game and be quiet?” she said.

“Or can we have more of a role in football?”

The club attempted to play down the row by tweeting: “For clarity, as our fans are aware, the ‘One Call Girls’ is a byname given to the marketing promoters at One Call Insurance, our sponsors.”

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Stags sponsors slammed in ‘call girl’ sexism row
by ANDY DONE-JOHNSON, chad.co.uk, Friday 02 September 2016

The sponsors of Mansfield Town have become embroiled in a sexism row over models who handed out free beer to supporters.

The ladies - who hand out promotional vouchers - are named after club sponsors One Call Insurance, and carry out marketing for the company at the ground.

Read more at: http://www.chad.co.uk/news/stags-sponsors-slammed-in-call-girl-sexism-row-1-8102459

But some social media users have criticised the use of the phrase ‘One Call Girls’ in their name.

The insurance firm, who are also Mansfield Town’s main shirt sponsors, have come under fire for the revealing, skin-tight outfits the women wear to mingle with fans.

The club took to social media as the girls were handing out beer tokens at the Stags’ game against Doncaster Rovers at the One Call Stadium on Tuesday, which Rovers won 2-0.

Twitter users were unimpressed by the “call girls” phrase and have branded the name “pathetic”, “chauvinistic” and “sexist.”

Having reflected on the wording, the club then quickly put out another Tweet stating: “For clarity, as our fans are aware, the ‘One Call Girls’ is a byname given to the marketing promoters at One Call Insurance, our sponsors.”

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Latest | September 2016